Sell Your Book with A 15-Second Sound Bite

You're not here to educate people while doing your radio interviews or television appearances. To get someone interested in you just give away a few pieces of information.

Once you schedule a media interview, you can reveal a little more, but not much more. Convince people with your energy and enthusiasm and perhaps a catchy phrase that what you have is unique, new, different and better than what is out there. Convince them with your inviting voice and a look of confidence that you will address their needs.

Remember: the less you say, the more likely people will want to buy your book.