Newspaper Feature Service 

We guarantee at least 50 placements in community newspapers of your story over the next 6-8 months. PTA creates a news feature story for distribution to over 10,000 editors at 7,500 newspapers across the country.

The typical piece runs 400 words and includes a photo of you or the book.

Typical results: over six months from the time that it runs, 75-150 newspapers publish the piece. The story is also sent to thousands of online periodicals and content-oriented Web sites as well. The combined readership that is exposed to the story usually exceeds several million people. This works best for a strong feature that is not time-sensitive. The type of publications that publish the story are typically weekly or monthly community newspapers or ethnic/religious publications, with readerships that can average a few thousand to as many as 50,000 or more.

Though daily newspapers are contacted, few, if any, will run it. It's ideal if you want to reach an audience of parents, seniors, general interest, or people active in the community.

PTA requires eight weeks of lead-time for this service.

 

 

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testimonials

"Thank you for your excellent work promoting our book, Vital Factors - The Secret To Transforming Your Business and Your Life. As you are aware, Vital Factors was our first book and we were novices at the fundamentals of promoting a business book. Our decision to work with your firm was based upon your extensive experience promoting business books and we are not disappointed. I sincerely appreciated your consistent coaching and advice as we executed the book campaign. This spirit of teamwork and collaboration made a difference. We learned a great deal about promoting a book and we can also apply many of these principles to future PR efforts. Your weekly updates kept our eye on the ball as we moved the campaign forward. I will continue to recommend you and your firm to business associates who want to gain national exposure for their books."

John Manning
Director of Marketing MAP