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Planned Televisions Arts.
All rights reserved.
Reviewer Rewards
To address the impact of new media influencers in a successful book marketing campaign, Planned Television Arts has developed a new service to activate an army of consumer advocates on behalf of your book.
We’re calling this service the “Reviewer Rewards Program.” It is particularly effective because it is a “permission-based” system. What does that mean? In simple terms, it means that everyone we alert about the availability of a book is hungry for our offerings and excited to review them. The reviewers have shared their reading preferences with us so that we can finely target the right books to the right people.
Who are these consumer reviewers? They are culled from many corners of the Internet including Amazon Top 500 Reviewers, niche bloggers, influencers on Twitter, and more.
This service exists in the grey area the Internet has nurtured between marketing and PR. It is a cost effective solution for publishers and authors who want to begin building word-of-mouth support for titles online and in social media spheres.
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testimonials"Satellite touring is great!...It'd be nice to see their faces,...but that would be double the cost, wouldn't it?"
Pete Townsend
"TOMMY" (Pantheon)
