About this Blog
“This Business” blog brings you the best in business books from Planned Television Arts. We feature stories and ideas from our stable of authors, collecting the best minds in the business of marketing, finance, entrepreneurship, networking, leadership, career advice, and more.
Planned Television Arts (PTA) is a book publicity firm that’s been in the business since 1962. Our clients have included publishing houses, corporations, entertainment and media companies, nonprofit and trade associations, television and movie studios, record companies, magazine publishers, and advertising firms. While we’ve worked on all sorts of projects and every type of book, we’ve found a specialty in the business book world, hence this blog.
“The Business” is maintained by PTA Interactive, our crack team of social media mavens who do not mind in the slightest when asked to toot their own horn. PTA Interactive spreads stories by working with authors to build an online presence. A few of our clients have included:
- Mohamed El-Erain, CEO of PIMCO
- Cass Wheeler, the former CEO of the American Heart Association
- Sam Wyly, one of most successful entrepreneurs according to Fortune
- Marilyn Carlson Nelson, former CEO of the Carlson Companies
- Jeff Matthews, hedge fund manager and financial blogger
If you’d like to contact us about a topic or author you’ve seen on this blog, you can reach us at dietdericht (@) plannedtvarts (dot) com.