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Suicide by Marketing

Traditional sales and marketing is suicide in today’s business environment!
Why? Because traditional media isn’t just LESS effective it actually pushes more customers AWAY than it attracts. In fact traditional methods tend to alienate target customers more than ever before.
Don’t Take My Word for It
Check out what a recent McKinsey & Company study revealed about [...]

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    “This Business” blog brings you the best in business books from Planned Television Arts. We feature stories and ideas from our stable of authors, collecting the best minds in the business of marketing, finance, career advice, entrepreneurship, networking, leadership, and more.
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